Bulk SMS Service – How to choose agreegator for SMS Marketing in India

Growth of every business resolves around its marketing strategy. When it comes to plan your marketing strategy, first of all you need to find out who exactly your target audience is. As rightly said, people don’t plan to fail but they fail to plan.
Effective Data collection and Data mining are the two main ingredients which helps you to pitch your product and service in the market place in front of the right audience.
Once your target audience and market place is decided, you need an effective tool to reach out your prospective customers.
Bulk SMS is such a tool which has been in existence for last few years in the market. The major reason behind prominent MNC’s choosing bulk SMS as their preferred marketing tool due to exponential growth of mobile subscriber base in India.
Recent research shows that Bulk SMS marketing brings quick and effective response compared to other medium of communication. We at SMSlane.com provide cloud based SMS marketing tool , where response of a campaign can be measured in real-time with few mouse clicks. Our Bulk SMS API can be integrated with any third party software/application/CRM/ERP for enhance data reporting and data analysis.
Bulk SMS service in India is gaining momentum day by day in the current market. Selecting a reliable bulk SMS gateway provider in India is a difficult task all together. Here are few questions you should always ask your bulk SMS service provider in India before going for a long term relationship.

  1. Are they connected with Telecom Operator / Aggregator through SMPP pipe
  2. What is their throughput  (Any  thing above 200 SMS per second is recommended)
  3. Does their service supports load balancing
  4. Do they provide real-time delivery report

We hope that the information shared above will help you planning and choosing the best bulk SMS service provider in India for your bulk SMS campaign.
Feel free to contact us at 9979524323 for cheap and reliable bulk SMS gateway. We also provide consultancy services on custom SMS integration for Two Way SMS communication.
Regards
Team SMSLane

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